Seth writes about Harper Lee’s double miracle at The Domino Project. You should read it. I’ll wait.
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I hope you read it or what I write here will make less sense.
Dreaming is wonderful. It’s vital to an artist. No dreams, no art.
Dreaming is not a business plan.
If your plan to market your writing includes being helped, discovered, supported, or noticed by someone else (other than the fans who, one by one, buy your books) it is not only unrealistic, it is damaging.
Dream of success. Dream of touching hundreds, thousands, of lives.
But if you’re secretly hoping the Oprah or James Patterson or the New York Times will solve your marketing problem for you, knock it off. Your art deserves better marketing than that fantasy.
You pour your heart into your art. Now drive the marketing with your brain.