Self-Publishing Tutorial Videos

Pathfinding Session & Road MapThe very first step to your best possible book is my Pathfinding Session and Road Map.

Know, before you write the first word, that you’re writing the right book, for the right people, for the right reason. It’s $1,000 worth of coaching for $150.

Taking on a big project, one about which you may know very little, can be incredibly intimidating. Most of us would never try to build a house, fix a car, or learn to play a musical instrument without help: a teacher, a coach, classes, something.

gearsBut when it comes to writing a book, we envision the lone artist starving in a garret and assume that writers work alone.

Does that make any sense at all? Of course not.

Successful writers have a system. When it comes to business books, I’ve created a systematic process to take the professional knowledge that’s already in your head, and lead you through, one step at a time, to the inevitable finished product: your book.

Please note that the phone number in the video is no longer valid. The correct number is 715 296 0347.


In my first business book, The Commonsense Entrepreneur, I wrote about chunking; breaking big projects down into the smallest possible pieces (remember the joke about how to eat an elephant—one piece at a time?) Making each step small enough and simple enough takes most of the fear and stress out of the process.

(Note: As you’re watching these videos or reading the text, I would highly value your comments on what’s missing. What else would you need to know to do this yourself? Get into whatever detail you want. Of course, you can always use the contact form to speak to me directly rather than leaving a comment here.)

The Process

Taking on a big project, one about which you may know very little, can be incredibly intimidating. Most of us would never try to build a house, fix a car, or learn to play a musical instrument without help: a teacher, a coach, classes, something.

Watch the video

Successful Writers Have a System

When it comes to business books, I’ve created a systematic process to take the knowledge that’s already in your head and lead you through, one step at a time, to the inevitable finished product: your book.

Watch the video

Expose the Whole Book

Establish your reasons for writing a business book. Identify and gather what you’ve already written. Clearly identify what your desired outcome is and what you’ve already done toward that. Be clear on your “why,” and the “what” and “how” will fall into place.

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Organize What’s Already Written

Gather it all together regardless of format. Start putting stuff into categories. Put stuff in order where order exists.

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Identify the Gaps

Next we need to identify the gaps: the ideas and concepts that are incomplete or missing.

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Fill the Gaps

Now we prioritize the missing bits, and create them. This is the piece most of us think of as “writing a book.”

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Mechanical Stuff

Every book needs to be proofread, edited, formatted, designed, and printed. Here’s an overview.

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Proofreading

The details matter.

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Editing

Make sure each sentence, every paragraph, says exactly what you mean.

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Formatting

Laying a book out for print can be complex, but it can be done.

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Design

Covers (front and back.) Interior. The whole package will benefit from an artist’s touch.

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Print

Seeing your book in print is exciting. It also helps you find all the errors it’s not possible to see on the screen.

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ISBNs

International Standard Book Numbers

Every book sold through commercial channels needs a unique identifier for all the computer systems it’ll be entered into.

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Marketing

Marketing your book is a two-month coaching class. This is just the overview.

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Don’t Do This Alone

There are parts of this process you can’t possibly offload to someone else. There are parts you should.

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Go. Write. Now.

Someone said that the journey of a thousand miles begins with a single step. Take that step right now.

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Get the book on Kindle or in paperback.

5 thoughts on “Self-Publishing Tutorial Videos

  1. Thanks Jack,
    Great organization. I only got to Box 5 and its more than useful.
    I’ll get back to it and download the E Book.
    Best,
    Richard

  2. Did I miss it? I’m looking but can’t find the link to download the eBook, or buy the hard copy for that matter.

    You’re such a tease, Joel.

    (But I confess, I haven’t watched all 16 videos yet.)

    Thanks for the content.

Comments are closed.