Use the Speed of Digital to Experiment

experiment!Here’s one place where you might choose digital only: to experiment.

Because it’s so easy to publish your own digital book (or novella, or short story, or poetry chap book) why not put one together right now?

Yes, the words in it should be good stuff. Yes, it should be professional enough so your readers are enjoying the words, not stumbling over them.

But why not test the waters? Thomas Watson, Jr., the man who made IBM a household name, said … more … “Use the Speed of Digital to Experiment”

Launch Print and Digital Versions Simultaneously for Better Sales

Another reason to make both versions available at the same time is to avoid alienating your fans.

“What? No print version?”

“What? No digital version?”

photo http://www.sxc.hu/photo/1115981 by meral akbulut http://www.sxc.hu/profile/merala

Whichever you publish first, someone will feel left out. Don’t miss an opportunity for a sale because you weren’t ready when your fan was ready.

Multi-format sales are slowly bleeding into Amazon. … more … “Launch Print and Digital Versions Simultaneously for Better Sales”

Overcoming the Enormous Technical Challenges to Digital Conversion . . . is Already Done

Sigil. calibre (yes, with a lower-case first letter.) There’s even one called Hamster.

If you’ve ever searched for a tool to convert your manuscript to an ebook, you’ve come perilously close to drowning in geekness.

Stop. Step back. Put down the chainsaw; you don’t need one to make a toothpick. Especially if you already have a box of toothpicks.

making toothpicks
making toothpicks

Everything I say in the rest of this post will have exceptions. I’ll mention a few at the end, but if your manuscript doesn’t fall into the exceptions, don’t go to exceptional lengths to get the job done.

… more … “Overcoming the Enormous Technical Challenges to Digital Conversion . . . is Already Done”

Digital or Print? Both! Always Both!

chocolate or peanut butter?For some reason, one of the questions I’m asked most frequently is “Should I publish an ebook, or have it printed?”

Perhaps when I waded into self-publishing I was too ignorant to realize I needed to choose.

Turns out I was right: you don’t have to choose. In fact, doing both simultaneously is efficient and sensible. All the work of preparing your manuscript is the same, whether you’re preparing a digital or printed book. Writing, editing, proofreading: the words will be the same in any version of your book.

… more … “Digital or Print? Both! Always Both!”

Kindle and Nook, Dead Trees and eReaders: What Does It All Mean?

round and round the dead treeMy illustrator is moving from Florida to Utah this week and wouldn’t be available to chat with y’all about working with an illustrator. We’ll reconnect with Davina next week. This week, let’s talk about digital books, eh?

Some people still think self-publishing = ebooks, that is, digital only. They’re unaware of print-on-demand, assuming that print is only available to traditional publishers, or that you’ll have to print a garage full of books.

Self-publishing means only one thing: … more … “Kindle and Nook, Dead Trees and eReaders: What Does It All Mean?”

5 Things I Believe About Pricing Your Digital Book

photo http://www.sxc.hu/photo/1243714 by  floretan http://www.sxc.hu/profile/floretanSmashwords did extensive research and discovered that, all other things being equal, the price that sells is $3.99.

A few thoughts:

  1. I don’t buy digital books. I don’t even download them free, or, well, when I do, I don’t bother to read them. I’m a book in my hands guy. So as a buyer, digital price is irrelevant.
  2. The market expects that digital books will cost less than print. For good or ill, we have to be aware of the expectation, and if we defy it, we have to manage it, not just ignore it.
  3. … more … “5 Things I Believe About Pricing Your Digital Book”