If Your Goal is to Sell Books . . .

the-world-not-the-world. . . change it.

If you write nonfiction, your goal is to build your business using your book as an elegant, even extravagant, $4 business card to give to prospects.

If you write fiction, your goal is to share your story as widely as possible so your fans can find you.

Either way, selling books is an outcome, if it happens at all.

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Coming About; or, Aiming the Boat in a Different Direction

Cap'n Fiona on the Star of India with Mommy and DaddySomeone described the method of steering a sailboat called “tacking” as first sailing in a direction to the left of where you want to go, and then sailing in a direction to the right of where you want to go. The process of shifting from left to right is called “coming about.”

Get on a sailboat and everyplace you want to go is against the wind. Forces external to the boat, such as wind and currents and other boats, cause you to adjust your heading, even if you haven’t changed your destination. That’s also a possibility: discovering that the beach you’re heading for is crowded, but over that way is an open spot you’d prefer.

Same with any business venture.

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What is Your Writing Goal for Today, for This Project, for Your Life?

what are you aiming for?A subtle theme, more a motif, runs through my conversations with authors. When they talk about their writing, there’s one thing they don’t mention:

When it will be done.

There’s a reason this site is named Someday Box. A reason I chose Getting Your Book Out of the Someday Box as the title for that book.

“Someday” is not a goal. Someday is a dream, a vague notion. Sir Ken Robinson tells the story of chatting with a brilliant pianist whose name I can’t remember. Robinson said “I wish I could play like that.”

The pianist said something like, “No, you like the idea of playing like that. If you really wished you could, you’d be doing something about it.”

Do you want to be a writer or do you just like the idea?

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Where’s the Order, Where the Habit?

My unconscious is apparently toying with me. Write a post Monday about being orderly and habitual to reserve mental and emotional energy for art, and then don’t write posts the next two days.

This comes, perhaps, from not having specific goals, either targets to aim for or purposes for the actions. “I should write a post every day” isn’t meaningful. “Engaging with readers regularly builds loyalty” is a bit better.

running the maze

This year, my goal has been to write more mysteries. Our 3 businesses, Spinhead Web Design, Someday Box, and Chief Virtual Officer, are all doing what they do without much input or marketing effort from me.

After writing a 60,000-word mystery, one chapter a day, over at my personal blog, I may not post much there until there’s a specific reason. … more … “Where’s the Order, Where the Habit?”

3 Words for 2014

Last year I tested Chris Brogan’s 3 Words thinking and it was a stupendous success. Last year’s words were dissident, High Priest and performer. The goal is to choose 3 words which remind me who I want to be this year. Words which will inform and affect every action, every day.

These words aren’t in play because of what they mean literally, nor does it matter in my routine what they mean to you. The goal is to give myself a quick and easy touchstone for “Is what I’m doing right now moving me toward my goals?”

My 3 Words

My 3 words for 2014: artist, adventurer, actor.

artist adventurer actor

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SMART Goals (#5 of 6 Tools to Write)

#5 in a series of 6

photo http://www.sxc.hu/photo/1214569 by Lysanne Ooteman http://www.sxc.hu/profile/ProtectIf you don’t know where you’re going, not only will it be harder to get there, you may not know you’ve arrived.

Business folk all know about SMART goals. They know you never begin something without those SMART goals.

A simple Google search will provide endless results, including the fact that everyone has their own version. I’ll provide a brief review here using the version I like best.

Goals should be:

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And Here’s Why “Good Enough” is Killing You

dresserI don’t have a dresser.

My clothes are in a stack of boxes, turned on their side, tops toward the bed. Big ones below, smaller ones above.

More than one person has offered a dresser, but I still don’t have one, for the same reason Terry and Virgie still don’t have kitchen chairs.
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6 Tools to Get You Writing (Instead of Whimpering in the Fetal Position on the Closet Floor)

image http://www.sxc.hu/photo/1427838 by Damian Siwiaszczyk http://www.sxc.hu/profile/huxHere are six tools my clients and friends have found effective in combating writer’s block, fear, Resistance, the lizard brain; whatever you like to call it.
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