Control over launching. Nobody has to wait to be picked.
Control over quality. You choose the editor, cover designer, interior layout, marketing. All of it.
Control over profits. You have a hope of affecting sales by the other things you control.
Expectation. Publishing a non-fiction is rapidly becoming an expectation for an entrepreneur. I frequently ask folks who’ve shared something brilliant “Where can I buy your book?”
Next question: When are you going to do something about it?
(Because this is such a short post, I’m including an incredibly cute photo of my Little One from a long time ago.)
A longer diatribe about marketing your self-published book. This is a year-long class, which I’d be glad to give if y’all are interested.
Publishing is in the greatest upheaval since Gutenberg. Supporters of traditional publishing will tell you it’s the only choice, or you’re not a real author.
I’ll take the opposing view: the only rational choice, from both the artistic and commercial perspectives, is to pick yourself, own the process, and reap the rewards. Here’s why:
… more … “Marketing Your Books in the New Age of Publishing”
Authors need reassurance, just like everyone. Wouldn’t it be nice to have a handy dandy checklist to tell you if your book was any good?
Okay, I don’t have one. But what about a list of the quality checkpoints of a superior book?
I don’t have that either, but Sandy Nathan does: Winning Book Contests. Yes, it says “book contests” but the details are applicable to your book whether you enter a contest or not.
Another of my least favorite arguments proffered by supporters of traditional publishing:
Have you seen all the junk that comes out of vanity press? Traditional publishing avoids that.
No, it doesn’t.
… more … “Traditional Publishing: Keepers of the Quality?”