Digital or Print? Both! Always Both!

chocolate or peanut butter?For some reason, one of the questions I’m asked most frequently is “Should I publish an ebook, or have it printed?”

Perhaps when I waded into self-publishing I was too ignorant to realize I needed to choose.

Turns out I was right: you don’t have to choose. In fact, doing both simultaneously is efficient and sensible. All the work of preparing your manuscript is the same, whether you’re preparing a digital or printed book. Writing, editing, proofreading: the words will be the same in any version of your book.

Preparing your book for print will also, in general, make it ready for digital as well. I’ll talk more about the details tomorrow, but tidying the formatted print version for a digital upload is a minimal addition to the overall project.

If you work with CreateSpace and Kindle (as I do) you’ll have both the print version and the primary digital version available at Amazon. Add a little company called Smashwords to the mix, and your book will be available to anyone who has an ereader of any kind (including those with no ereader at all, only a computer.)

Whether you’re doing the work yourself or hiring it out, creating the print and digital versions at the same time makes sense.

Selling them both at the same time also makes sense. (More on that Thursday.)

Chocolate photo from http://www.rgbstock.com/photo/mgylJyk/chocolate1 and peanut butter photo from http://www.freeimages.com/photo/485997

Leave a Reply

Your email address will not be published. Required fields are marked *