I may be a people person, but I’m still a serious introvert. I need 51% of my time to be me, alone. At least 51%. (Best Beloved does not count because, for all practical purposes which don’t involve clothing, we are one.)
I’ve watched Grahl work with Dan Pink and David Burkus (as a member of their street teams for To Sell Is Human and The Myths of Creativity) and Tim is the goods, the real deal, the guy who does it right. Which is what his book is about.
You can even sign up to learn buckets of stuff completely free. But start by reading this article, because it’s pure unadulterated truth about why introverts can be stupendous at marketing.