(Faster Horses was the title of this month’s newsletter. This is more on the same subject.)
“If I’d asked my customers what they wanted, they’d have said ‘Faster horses.'” — Henry Ford (attributed)
When I asked authors what they wanted, the universal response was “Someone to do my marketing for me.”
I’ve been racking my brains pondering a technology automation tool I could create to give struggling authors an effective marketing service they could afford.
Because, y’know, that’s what authors said they wanted.